{"id":2782,"date":"2016-11-10T23:00:00","date_gmt":"2016-11-10T23:00:00","guid":{"rendered":"https:\/\/mpulse.cloud.fruitionqa.com\/hidden-costs-of-free-maintenance-software\/"},"modified":"2025-07-30T06:29:21","modified_gmt":"2025-07-30T06:29:21","slug":"hidden-costs-of-free-software","status":"publish","type":"post","link":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/","title":{"rendered":"The Hidden Costs of Free Maintenance Software"},"content":{"rendered":"<p>You&#8217;ve heard the saying, &#8220;There\u2019s no such thing as a free lunch.&#8221;<\/p>\n<p>That\u2019s what a new MPulse customer, James, said to me last week.<\/p>\n<p>James is researching maintenance software\u2014his team still uses mostly paper and pencil. He knows it\u2019s time for a change. So, he did what many maintenance managers before him have done.<\/p>\n<p>He typed \u201cfree maintenance software\u201d in a Google search box.<\/p>\n<p>I get it. When you\u2019re new to CMMS programs, you want to test them out. Take it for a test drive, so to speak. And free maintenance software from the Internet seems like an easy way to do that.<\/p>\n<p>But also like many maintenance managers before him, James discovered that free maintenance software isn\u2019t always what it seems to be\u2014and its hidden costs sometimes mean paying a higher price.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#Why_Dont_I_Want_Free_CMMS_Software\" >Why Don\u2019t I Want Free CMMS Software?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#But_What_If_I_Just_Want_to_Try_It_Out\" >But What If I Just Want to Try It Out?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Why_Dont_I_Want_Free_CMMS_Software\"><\/span>Why Don\u2019t I Want Free CMMS Software?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It\u2019s hard to get a realistic perspective on the true capabilities of maintenance software with free CMMS software. \u201cFree\u201d sounds like a great deal, until you consider&#8230;<\/p>\n<ul>\n<li>Limited tools and functionality<\/li>\n<li>Lack of scalability<\/li>\n<li>No training or support<\/li>\n<li>Absence of security features to protect data<\/li>\n<li>Inability to sync with other business systems<\/li>\n<\/ul>\n<p>So, after all that effort, you\u2019re missing out on finding the right maintenance software for you. Not to mention, you\u2019re wasting time and energy\u2014two things typically in short supply for maintenance managers.<\/p>\n<p>That\u2019s what James discovered.<\/p>\n<p>\u201cI\u2019m trying not to think about the time I\u2019ve wasted testing out software that didn\u2019t have the features we really needed,\u201d he told me. \u201cThat was an expensive lesson.\u201d<\/p>\n<h2><span class=\"ez-toc-section\" id=\"But_What_If_I_Just_Want_to_Try_It_Out\"><\/span>But What If I Just Want to Try It Out?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I understand why James wanted to try out free maintenance software. But there&#8217;s a better way\u2014free software demos.<\/p>\n<p>When you test drive a car, you don&#8217;t just randomly take any car you found on the Internet out on the road. You don&#8217;t want to waste time test driving station wagons when you really need a 4-wheel drive with a 6.0L, 8-cylinder engine.<\/p>\n<p>Your time is valuable, and it&#8217;s important that you spend it wisely. When you do your research on CMMS software, you&#8217;ll soon see the benefits of scalable CMMS software with an easy-to-use interface and advanced tools.<\/p>\n<p>That\u2019s why MPulse Software, Inc offers <a href=\"http:\/\/contact\">free trials<\/a> and great customer service to make sure your software purchase means your needs. Because we know how to make your CMMS implementation a success\u2014and we\u2019re happy to share our experience with you, so you\u2019re on the right path from the very beginning.<\/p>\n<p>And that&#8217;s something you can take to the bank.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You&#8217;ve heard the saying, &#8220;There\u2019s no such thing as a free lunch.&#8221; That\u2019s what a new MPulse customer, James, said to me last week. James is researching maintenance software\u2014his team still uses mostly paper and pencil. He knows it\u2019s time for a change. So, he did what many maintenance managers before him have done. He typed \u201cfree maintenance software\u201d in a Google search box. I get it. When you\u2019re new to CMMS programs, you want to test them out. Take it for a test drive, so to speak. And free maintenance software from the Internet seems like an easy way to do that. But also like many maintenance managers before him, James discovered that free maintenance software isn\u2019t always what it seems to be\u2014and its hidden costs sometimes mean paying a higher price. Why Don\u2019t I Want Free CMMS Software? It\u2019s hard to get a realistic perspective on the true capabilities of maintenance software with free CMMS software. \u201cFree\u201d sounds like a great deal, until you consider&#8230; Limited tools and functionality Lack of scalability No training or support Absence of security features to protect data Inability to sync with other business systems So, after all that effort, you\u2019re missing out on finding the right maintenance software for you. Not to mention, you\u2019re wasting time and energy\u2014two things typically in short supply for maintenance managers. That\u2019s what James discovered. \u201cI\u2019m trying not to think about the time I\u2019ve wasted testing out software that didn\u2019t have the features we really needed,\u201d he told me. \u201cThat was an expensive lesson.\u201d But What If I Just Want to Try It Out? I understand why James wanted to try out free maintenance software. But there&#8217;s a better way\u2014free software demos. When you test drive a car, you don&#8217;t just randomly take any car you found on the Internet out on the road. You don&#8217;t want to waste time test driving station wagons when you really need a 4-wheel drive with a 6.0L, 8-cylinder engine. Your time is valuable, and it&#8217;s important that you spend it wisely. When you do your research on CMMS software, you&#8217;ll soon see the benefits of scalable CMMS software with an easy-to-use interface and advanced tools. That\u2019s why MPulse Software, Inc offers free trials and great customer service to make sure your software purchase means your needs. Because we know how to make your CMMS implementation a success\u2014and we\u2019re happy to share our experience with you, so you\u2019re on the right path from the very beginning. And that&#8217;s something you can take to the bank.<\/p>\n","protected":false},"author":6,"featured_media":2783,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-2782","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cmms"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Hidden Costs of Free Maintenance Software<\/title>\n<meta name=\"description\" content=\"Uncover the hidden costs of using free CMMS software. Don&#039;t be fooled by the initial allure - find out what you&#039;re really paying for.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Hidden Costs of Free Maintenance Software\" \/>\n<meta property=\"og:description\" content=\"Uncover the hidden costs of using free CMMS software. Don&#039;t be fooled by the initial allure - find out what you&#039;re really paying for.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/\" \/>\n<meta property=\"og:site_name\" content=\"MPulse Software\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-10T23:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-30T06:29:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1240\" \/>\n\t<meta property=\"og:image:height\" content=\"867\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michelle Nicolson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michelle Nicolson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/\"},\"author\":{\"name\":\"Michelle Nicolson\",\"@id\":\"https:\/\/mpulsesoftware.com\/#\/schema\/person\/bd92353973a29542ef16cd8c623465cd\"},\"headline\":\"The Hidden Costs of Free Maintenance Software\",\"datePublished\":\"2016-11-10T23:00:00+00:00\",\"dateModified\":\"2025-07-30T06:29:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/\"},\"wordCount\":459,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/mpulsesoftware.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg\",\"articleSection\":[\"CMMS\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/\",\"url\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/\",\"name\":\"The Hidden Costs of Free Maintenance Software\",\"isPartOf\":{\"@id\":\"https:\/\/mpulsesoftware.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg\",\"datePublished\":\"2016-11-10T23:00:00+00:00\",\"dateModified\":\"2025-07-30T06:29:21+00:00\",\"description\":\"Uncover the hidden costs of using free CMMS software. Don't be fooled by the initial allure - find out what you're really paying for.\",\"breadcrumb\":{\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#primaryimage\",\"url\":\"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg\",\"contentUrl\":\"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg\",\"width\":1240,\"height\":867,\"caption\":\"The Hidden Costs of Free Maintenance Software\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/mpulsesoftware.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CMMS\",\"item\":\"https:\/\/mpulsesoftware.com\/blog\/category\/cmms\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"The Hidden Costs of Free Maintenance Software\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/mpulsesoftware.com\/#website\",\"url\":\"https:\/\/mpulsesoftware.com\/\",\"name\":\"MPulse Software\",\"description\":\"CMMS Software\",\"publisher\":{\"@id\":\"https:\/\/mpulsesoftware.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/mpulsesoftware.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/mpulsesoftware.com\/#organization\",\"name\":\"MPulse Software\",\"url\":\"https:\/\/mpulsesoftware.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/mpulsesoftware.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2024\/06\/image-5.png\",\"contentUrl\":\"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2024\/06\/image-5.png\",\"width\":315,\"height\":105,\"caption\":\"MPulse Software\"},\"image\":{\"@id\":\"https:\/\/mpulsesoftware.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/mpulsesoftware.com\/#\/schema\/person\/bd92353973a29542ef16cd8c623465cd\",\"name\":\"Michelle Nicolson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/d7eb32c3d99be5e0ef8f1f8ec2f47b343d5da4b73a9f77565490e135fc9939d8?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d7eb32c3d99be5e0ef8f1f8ec2f47b343d5da4b73a9f77565490e135fc9939d8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d7eb32c3d99be5e0ef8f1f8ec2f47b343d5da4b73a9f77565490e135fc9939d8?s=96&d=mm&r=g\",\"caption\":\"Michelle Nicolson\"},\"url\":\"https:\/\/mpulsesoftware.com\/blog\/author\/michelleblackcatcommunications-com\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Hidden Costs of Free Maintenance Software","description":"Uncover the hidden costs of using free CMMS software. Don't be fooled by the initial allure - find out what you're really paying for.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/","og_locale":"en_US","og_type":"article","og_title":"The Hidden Costs of Free Maintenance Software","og_description":"Uncover the hidden costs of using free CMMS software. Don't be fooled by the initial allure - find out what you're really paying for.","og_url":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/","og_site_name":"MPulse Software","article_published_time":"2016-11-10T23:00:00+00:00","article_modified_time":"2025-07-30T06:29:21+00:00","og_image":[{"width":1240,"height":867,"url":"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg","type":"image\/jpeg"}],"author":"Michelle Nicolson","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Michelle Nicolson","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#article","isPartOf":{"@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/"},"author":{"name":"Michelle Nicolson","@id":"https:\/\/mpulsesoftware.com\/#\/schema\/person\/bd92353973a29542ef16cd8c623465cd"},"headline":"The Hidden Costs of Free Maintenance Software","datePublished":"2016-11-10T23:00:00+00:00","dateModified":"2025-07-30T06:29:21+00:00","mainEntityOfPage":{"@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/"},"wordCount":459,"commentCount":0,"publisher":{"@id":"https:\/\/mpulsesoftware.com\/#organization"},"image":{"@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#primaryimage"},"thumbnailUrl":"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg","articleSection":["CMMS"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/","url":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/","name":"The Hidden Costs of Free Maintenance Software","isPartOf":{"@id":"https:\/\/mpulsesoftware.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#primaryimage"},"image":{"@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#primaryimage"},"thumbnailUrl":"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg","datePublished":"2016-11-10T23:00:00+00:00","dateModified":"2025-07-30T06:29:21+00:00","description":"Uncover the hidden costs of using free CMMS software. Don't be fooled by the initial allure - find out what you're really paying for.","breadcrumb":{"@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#primaryimage","url":"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg","contentUrl":"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2019\/07\/hidden-costs-free-maintenance-cmms-software.jpg","width":1240,"height":867,"caption":"The Hidden Costs of Free Maintenance Software"},{"@type":"BreadcrumbList","@id":"https:\/\/mpulsesoftware.com\/blog\/cmms\/hidden-costs-of-free-software\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mpulsesoftware.com\/"},{"@type":"ListItem","position":2,"name":"CMMS","item":"https:\/\/mpulsesoftware.com\/blog\/category\/cmms\/"},{"@type":"ListItem","position":3,"name":"The Hidden Costs of Free Maintenance Software"}]},{"@type":"WebSite","@id":"https:\/\/mpulsesoftware.com\/#website","url":"https:\/\/mpulsesoftware.com\/","name":"MPulse Software","description":"CMMS Software","publisher":{"@id":"https:\/\/mpulsesoftware.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mpulsesoftware.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/mpulsesoftware.com\/#organization","name":"MPulse Software","url":"https:\/\/mpulsesoftware.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mpulsesoftware.com\/#\/schema\/logo\/image\/","url":"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2024\/06\/image-5.png","contentUrl":"https:\/\/mpulsesoftware.com\/wp-content\/uploads\/2024\/06\/image-5.png","width":315,"height":105,"caption":"MPulse Software"},"image":{"@id":"https:\/\/mpulsesoftware.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/mpulsesoftware.com\/#\/schema\/person\/bd92353973a29542ef16cd8c623465cd","name":"Michelle Nicolson","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d7eb32c3d99be5e0ef8f1f8ec2f47b343d5da4b73a9f77565490e135fc9939d8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d7eb32c3d99be5e0ef8f1f8ec2f47b343d5da4b73a9f77565490e135fc9939d8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d7eb32c3d99be5e0ef8f1f8ec2f47b343d5da4b73a9f77565490e135fc9939d8?s=96&d=mm&r=g","caption":"Michelle Nicolson"},"url":"https:\/\/mpulsesoftware.com\/blog\/author\/michelleblackcatcommunications-com\/"}]}},"_links":{"self":[{"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/posts\/2782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/comments?post=2782"}],"version-history":[{"count":0,"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/posts\/2782\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/media\/2783"}],"wp:attachment":[{"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/media?parent=2782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/categories?post=2782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mpulsesoftware.com\/wp-json\/wp\/v2\/tags?post=2782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}