{"id":2968,"date":"2015-04-08T12:00:00","date_gmt":"2015-04-08T12:00:00","guid":{"rendered":"https:\/\/mpulse.cloud.fruitionqa.com\/how-can-i-promote-the-maintenance-profession-to-attract-talented-employees-blog\/"},"modified":"2025-07-30T06:30:42","modified_gmt":"2025-07-30T06:30:42","slug":"attract-employees","status":"publish","type":"post","link":"https:\/\/mpulsesoftware.com\/blog\/maintenance-management\/attract-employees\/","title":{"rendered":"How Can I Promote the Maintenance Profession to Attract Talented Employees?"},"content":{"rendered":"<p>In my last post, I discussed ways to find good employees for your maintenance positions. In this post, I\u2019ll identify some bigger issues that contribute to the current employment climate, and how maintenance managers can make a difference for everyone in the field.<\/p>\n<p><a href=\"https:\/\/www.manpowergroup.com\/en\">Manpower Group<\/a> recently surveyed more than 1,000 U.S. employers, and found respondents had difficulty filling open positions for skilled trades positions because candidates lack technical competencies\/hard skills (48 percent); candidates lack workplace competencies\/soft skills (33 percent); and because of a lack of\/no available candidates (32 percent).<\/p>\n<p>Those numbers aren\u2019t likely to surprise any maintenance manager. But what can we do about it? I believe maintainers are often our own worst enemy because we do not promote our profession. In this blog I\u2019ll identify some of the problems and offer some suggestions for change.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/mpulsesoftware.com\/blog\/maintenance-management\/attract-employees\/#Problem_1_Poor_Public_Image\" >Problem #1: Poor Public Image<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/mpulsesoftware.com\/blog\/maintenance-management\/attract-employees\/#Solution_1_Promote_Your_Team\" >Solution #1: Promote Your Team<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/mpulsesoftware.com\/blog\/maintenance-management\/attract-employees\/#Problem_2_Unclear_Career_Path\" >Problem #2: Unclear Career Path<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/mpulsesoftware.com\/blog\/maintenance-management\/attract-employees\/#Solution_2_Invest_in_Professional_Development\" >Solution #2: Invest in Professional Development<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/mpulsesoftware.com\/blog\/maintenance-management\/attract-employees\/#Problem_3_Lack_of_Educational_Requirements\" >Problem #3: Lack of Educational Requirements<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/mpulsesoftware.com\/blog\/maintenance-management\/attract-employees\/#Solution_3_Get_Involved\" >Solution #3: Get Involved<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Problem_1_Poor_Public_Image\"><\/span>Problem #1: Poor Public Image<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Let\u2019s face it\u2014the public perception of maintenance personnel is poor. Maintenance technicians are the guys with the dangling tool belt and pocket ruler. Becoming a maintenance technician is not a job classification a young person aspires to. If they did, they wouldn\u2019t admit it. Most people are simply looking for a job when they enter the maintenance field. They stumble upon our profession accidentally.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Solution_1_Promote_Your_Team\"><\/span>Solution #1: Promote Your Team<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Raise the level of awareness of your maintenance program. Look for opportunities to share your projects, goals, accomplishments, and results. Don\u2019t be afraid to self-promote wherever you can, from the local media to national trade press. (Because\u2014 trust me\u2014the marketing department doesn\u2019t even know where your office is!)<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Problem_2_Unclear_Career_Path\"><\/span>Problem #2: Unclear Career Path<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The maintenance career path typically goes from custodian to technician to engineer to lead to foreman to manager to director to VP. That\u2019s eight steps. But there\u2019s no industry recognition of these steps or consistent requirements for moving from one to the next. That makes maintenance work a tough sell for young people who are looking for profession with a well-defined career path.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Solution_2_Invest_in_Professional_Development\"><\/span>Solution #2: Invest in Professional Development<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>It\u2019s time to define the maintenance career path ourselves. Join or start a chapter of a professional association (like the <a href=\"https:\/\/maintenance.org\/home\" target=\"_blank\" rel=\"noopener noreferrer\">Association for Maintenance Professionals<\/a> or the <a href=\"https:\/\/www.ifma.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">International Facility Management Association<\/a>) in your area. Find out what\u2019s going on at other plants or facilities. Get your staff involved in service clubs and organizations. Encourage your team members to give back to their communities. These outreach activities are great ways to promote what maintenance technicians do and how much people rely on them.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Problem_3_Lack_of_Educational_Requirements\"><\/span>Problem #3: Lack of Educational Requirements<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>I mentioned how low pay is problem for recruiting new employees in my last post. One cause of low pay is the lack of educational requirements for entry or promotion within the maintenance field. We may call ourselves maintenance engineers, but very few have the credentials to back it up. Most of us learned on the job.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Solution_3_Get_Involved\"><\/span>Solution #3: Get Involved<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Get involved with your local education institutions. Advocate for trades and industry education. Find out what is happening in both secondary and post-secondary education related to our profession. Participate in work study and intern programs.<\/p>\n<p>Remember the only thing harder to do than find a good employee is to replace a good employee. Invest in the maintenance community, and we\u2019ll all benefit!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In my last post, I discussed ways to find good employees for your maintenance positions. In this post, I\u2019ll identify some bigger issues that contribute to the current employment climate, and how maintenance managers can make a difference for everyone in the field. Manpower Group recently surveyed more than 1,000 U.S. employers, and found respondents had difficulty filling open positions for skilled trades positions because candidates lack technical competencies\/hard skills (48 percent); candidates lack workplace competencies\/soft skills (33 percent); and because of a lack of\/no available candidates (32 percent). Those numbers aren\u2019t likely to surprise any maintenance manager. But what can we do about it? I believe maintainers are often our own worst enemy because we do not promote our profession. In this blog I\u2019ll identify some of the problems and offer some suggestions for change. Problem #1: Poor Public Image Let\u2019s face it\u2014the public perception of maintenance personnel is poor. Maintenance technicians are the guys with the dangling tool belt and pocket ruler. Becoming a maintenance technician is not a job classification a young person aspires to. If they did, they wouldn\u2019t admit it. Most people are simply looking for a job when they enter the maintenance field. They stumble upon our profession accidentally. Solution #1: Promote Your Team Raise the level of awareness of your maintenance program. Look for opportunities to share your projects, goals, accomplishments, and results. Don\u2019t be afraid to self-promote wherever you can, from the local media to national trade press. (Because\u2014 trust me\u2014the marketing department doesn\u2019t even know where your office is!) Problem #2: Unclear Career Path The maintenance career path typically goes from custodian to technician to engineer to lead to foreman to manager to director to VP. That\u2019s eight steps. But there\u2019s no industry recognition of these steps or consistent requirements for moving from one to the next. That makes maintenance work a tough sell for young people who are looking for profession with a well-defined career path. Solution #2: Invest in Professional Development It\u2019s time to define the maintenance career path ourselves. Join or start a chapter of a professional association (like the Association for Maintenance Professionals or the International Facility Management Association) in your area. Find out what\u2019s going on at other plants or facilities. Get your staff involved in service clubs and organizations. Encourage your team members to give back to their communities. These outreach activities are great ways to promote what maintenance technicians do and how much people rely on them. Problem #3: Lack of Educational Requirements I mentioned how low pay is problem for recruiting new employees in my last post. One cause of low pay is the lack of educational requirements for entry or promotion within the maintenance field. We may call ourselves maintenance engineers, but very few have the credentials to back it up. Most of us learned on the job. Solution #3: Get Involved Get involved with your local education institutions. Advocate for trades and industry education. Find out what is happening in both secondary and post-secondary education related to our profession. Participate in work study and intern programs. Remember the only thing harder to do than find a good employee is to replace a good employee. Invest in the maintenance community, and we\u2019ll all benefit!<\/p>\n","protected":false},"author":6,"featured_media":2969,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[13],"tags":[],"class_list":["post-2968","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maintenance-management"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Promote the Maintenance Profession to Attract Employees<\/title>\n<meta name=\"description\" content=\"Maintainers often do not promote our profession. In this blog I\u2019ll identify some of the problems and offer some suggestions for change.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mpulsesoftware.com\/blog\/maintenance-management\/attract-employees\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Can I Promote the Maintenance Profession to Attract Talented Employees?\" \/>\n<meta property=\"og:description\" content=\"Maintainers often do not promote our profession. 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